EOC Week 7: The Pitch

Chapstick: Save your lips from getting rejected!
This chapstick product is not just a product for women, it is also a great product for men. The Chapstick company also makes Chapsticks that do not add any color to the lips so it can be used for men as well. Everyone wants to have healthy, smooth looking lips. That is why I have chosen to promote and advertise this specific product because I personally would not leave my house without putting Chapstick on. I would also take a Chapstick everywhere I go. I am planning to make a video commercial that is more aimed for men. Most women like to keep their lips healthy, but some men believe that they have perfect lips and they think they don’t need a Chapstick. Some men believe that a Chapstick is a product that is for females only. My idea is to make a commercial with a couple. The male in this commercial would have very dry, cracked, and chapped lips and his girlfriend never wants to kiss him because his lips are always dry. The guy in this commercial will have a male friend, then they get together and talk about some things. Then the guy tells his friend about his problem with his girlfriend. He tells his friend that she never wants to kiss him because he doesn’t have soft lips. His friend then gives him advice and tells him that he use to have that same problem with his girlfriend, but he began to use this amazing product called  Chapstick. His friend tells him that every guy is using this product now, he also tells him that this product doesn’t leave a color on the lips. So then his friend gives him a Chapstick that he hasn’t opened yet and gives it to his best friend. The guy in my video will begin to use it, and he loves this product. After this happens his girlfriend can’t stop kissing him.